Funnel Map
Full Funnel Map
Every page in the funnel — click any node to open it. Agent & service are captured at the opt-in and carried through the quiz, sales page, and thank-you page.
Opt-inQuizSalesThanksDQ
1. Opt-in (Qualify)
Julie Troja · Appeals
/qualify/julie/appeals
Julie Troja · Employer-Sponsored
/qualify/julie/employer-sponsored
Julie Troja · Partner & Skilled
/qualify/julie/partner
Juliana Naspolini · Appeals
/qualify/juliana/appeals
Juliana Naspolini · Employer-Sponsored
/qualify/juliana/employer-sponsored
Juliana Naspolini · Partner & Skilled
/qualify/juliana/partner
Michelle Barel · Appeals
/qualify/michelle/appeals
Michelle Barel · Employer-Sponsored
/qualify/michelle/employer-sponsored
Michelle Barel · Partner & Skilled
/qualify/michelle/partner
Greeshma Shahi · Appeals
/qualify/greeshma/appeals
Greeshma Shahi · Employer-Sponsored
/qualify/greeshma/employer-sponsored
Greeshma Shahi · Partner & Skilled
/qualify/greeshma/partner
2. Quiz (per service)
Appeals quiz
/quiz/appeals
Employer-Sponsored quiz
/quiz/employer-sponsored
Partner & Skilled quiz
/quiz/partner
Outcome:
✓ Qualified → Sales page (carries agent)
✗ Cannot book → DQ thank-you
3. Sales (per agent)
DQ Lane
DQ / Soft thank-you
/dq
Entry
You are here — / (Funnel map)
Routing rule: agent + service captured at opt-in → stored in session & passed as search params → quiz routes qualified leads to
/sales/{agent} with service + UTM, or to /dq. Sales CTA → /thanks/{agent} preserving the same params.Quiz routing flowchart
Every quiz question, every answer, and where it routes. Green = qualified → /sales/:agent. Amber = review → follow-ups → /dq.
Generic
Shared multi-service opt-in pages that branch into any service.